Showing posts with label Google Analytics. Show all posts
Showing posts with label Google Analytics. Show all posts

Thursday, 21 June 2007

summary, and note on feeds

Your blog and Google Sitemaps: summary, and note on feeds

1. Make sure your site is being indexed by Google already (no point pinging them if it isn't!). Submit your blog URL to Google if not, and then be patient - do the occasional search to check.

2. Assuming your blog is already on Google, sign in to Google Sitemaps using your blog Gmail address (or register with Google for a Google Account if you haven't yet, then sign in).

3. Under Add Site, enter the URL of your blog and OK. Against your blog URL, click Add a Sitemap, choose type Add General Web Sitemap. In the list that appears, tick all the boxes:

• I have created a Sitemap in a supported format.
• I have uploaded my Sitemap to the highest-level directory to which I have access.

• My Sitemap URL is:

and in the box below that, enter the URL of your blog's feed (NOT the main blog URL), then click Add Web Sitemap. (For example my feed URL is http://consumingexperience.blogspot.com/atom.xml and yours should be similar, i.e. your blog URL with /atom.xml added to it, if you're on Blogger). The Sitemap Status column should now say Pending.

Check back by logging in from time to time; the Sitemap Status column should change from Pending to OK which means they've, theoretically at least, re-crawled your blog.

After it's done the first re-crawl, under your site name there's a link labelled "Verify" which asks you to upload a verification file to your server. If you can't upload anything (which is the case with us Blogspot users), don't worry about it. Verification just gives you access to more detailed Google stats; the lack of it won't stop Google from re-indexing your blog at all - see the Sitemaps help (but consider lobbying Blogger (the Suggest New Feature box at the bottom) and also Google Sitemaps to allow what we need - tell 'em you want Blogspot users to be able to have full Sitemaps functionality including verification!) [Added 28 April 2006:] As from 26 April 2006 you can now verify your Blogspot blog - see this post for a howto and why you might want to verify.

4. In future, when you update your blog or site, ping Google Sitemaps. Other ways are mentioned in my previous post, all just variations on the same thing, but the easiest way by far is to use this form - fill in your blog feed's URL (NOT main blog URL), then hit the button. Bookmark the resulting page or save it as a favorite, then next time you want to ping Google, just click on the saved bookmark/favorite:

Checking your feed
I just wanted to add a note about the importance of checking your site feed settings. Google takes your feed file (the XML file) to use for its sitemap. This means what gets re-crawled on your site or blog will depend on what's in your feed.

So - you should make sure your feed file is being created in the first place, if you don't already make use of your feed! In Blogger it's Settings, Site Feed, and make sure Publish Site Feed is set to Yes (it should be by default anyway - Blogger normally create the feed file for you whether or not you make use of it).

Also, Google will only notice the URLs of posts which are listed in your site feed. If the feed shows only the last 5 posts, and you've just written 15, the earliest 10 may not get picked up. To fix this, you need to change the settings so that your feed reflects the number of posts that will be most appropriate for your blog, e.g. 15 in this case, and leave it like that until Google have re-crawled your blog. It's easiest to pick a number that will work for how much and how often you post on average, and then leave it alone. (If you've not come across feeds as used in your blog yet, I plan to write an introduction sometime, when I can get to it! For now, if you're on Blogger at least, hopefully this explanation will be enough for present purposes).

There should be a setting somewhere to tweak your feed. On Blogger, it's not on your site feed page - instead go to Settings then the Formatting tab. It's the setting for Show X posts on the main page. This seems also to dictate the number of posts shown in your site feed. So you can adjust the number there.

Wednesday, 20 June 2007

StumbleUpon for Blogger

StumbleUpon for Blogger.

StumbleUpon is another social bookmarking site which you can add to your post footers......

Viewers coming across any of your posts which they feel are good can "Stumble It" by clicking on the Stumble Upon icon in the post footer. Stumble Upon has a great Page Rank so if your site gets a backlink from there it can only benefit it. Besides rather than searching for quality web sites, StumbleUpon members are taken directly to web sites matching their personal interests and preferences. The StumbleUpon Toolbar is integrated with the user's browser to allow for one-click access to quality web sites. A simple 2-level rating system gives users the opportunity to pass on or give their opinion on any webpage with a single click. These ratings also connect people sharing unique combinations of interests. Stumblers share their favorite web sites and interact with other users to further improve their web surfing experience. An obscure but interesting site can be immediately shared with other like-minded users. Old or low-quality sites can be removed if their ratings become too low. The participation of community members helps maintain a database of the most up-to-date and highest quality sites possible.

First save this icon to your PC and upload it to a freehost like Googlepages and copy down its link. To add this icon to the post footer login to your Dashboard and click on Page Elements. Then click on Edit Html tab next to it. Put a check in the Expand Widgets Template box and scroll down in Edit Template text box till you come to this line in Blog Posts footer :

Google Analytics

Google Analytics hearts AdSense publishers

As an AdSense publisher, you've probably put a lot of effort into making your website the best it can be -- optimizing your ads, building good content, and driving high quality visits. But there's one crucial step left: to see just how effective these things are. How many visitors are you getting each day? What pages are they visiting? Where do they come from, and which keywords brought them to your site -- both from pay-per-click efforts and from natural search?Many website owners push their site live, and then leave it at that, remaining in the dark about all these questions.

Google Analytics can enlighten you. We think it's much more fun to have the answers to these burning questions, and that you owe it to yourself to know for sure. After all, this is the payoff for all the hard work that's gone into creating your site. When you launch or make a change to it, there's that initial excitement of wondering who's going to check it out. And Google Analytics can help you with all of this.It's as easy to set up as AdSense. All you need to do is add a couple lines of code to each page in your site, and to gain valuable insight with graphical representations of visitor levels and detailed, easy-to-use reports that show:

pageviews of each of individual web pages
the average time spent on each page
new vs. returning visitors
visitors' geographical location and language
their browser and platform choices
click path data

Perhaps this gives you an idea of how Google Analytics can help you measure the success of changes to your site, and confidently make design choices. The best part? After retreating into invitation mode since it launched last November, we're happy to tell you that Analytics is now available for everyone, so you can get started analyzing your site right away.

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